Lesson 1 of 0
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C1 Cadence

rainmakershub April 25, 2022

Before we get into the nitty-gritty, we should consider this important factor. To truly excel in business, you are going to need to evolve and to do this will often require you to do many things differently from the way you have been doing them. It would help if you created your revolution or, as I prefer to identify it, create your own (R)Evolution because the revolution you create is part of the evolution of your business and vision. Do this because one of the most important constants in business and life is change.

“Change; everything is changing all the time; it is just how the universe works, get used to it, work with it, not against it!”

Chris Batten Author The 7C’s of Why

To grow a business, change has to be fully embraced. It is something you need to get used to, for if you do not, then over time, you will stagnate and fade away, like so many potentially exceptional businesses have and continue to do. Embracing change is essential; things are changing around us all the time. If you fail to recognise this, then you will get left behind, and new entrants, new innovators and alternate solutions will erode all the hard work you’ve put into your business. They are ultimately leaving you on the wrong trajectory.

Although I love change, I am not advocating change for change sake because it creates opportunity. I am instead trying to make the point that change is a constant, and there is nothing exempt from the need for change at some point or other. Get used to the idea as a business entrepreneur or business owner that you should constantly be looking, not just at your own business but those around you, and toward the horizon. Do this with the expectation that change of some description will be hurtling towards you at pace.

Most of all, I want you to join our (R)Evolution, no scrub that, I want you to join us so to help you with your own (R)Evolution. I use this bracketed ‘R’ in front of the word evolution because it genuinely is both a revolution and evolution; because if you follow the advice and coaching in this program

it will create for you a revolution in your business. As it starts to work, your business and you will evolve.

How you operate and grow your business will then indeed be your version of a (R)Evolution. You should embrace this significant opportunity to develop and change your business for the better. Are you ready to create a business of true worth, creating a company capable of exceptional and sustainable results?

Of course, I want you to take that leap, that only those who are truly serious about their business will take, join the challenge of the Accelerate program that sits at the centre of this journey and is the inspiration behind this program and the book of the same name.

These are the 7C’s of Why, key areas where I want you to create space for change, for a revolution for your business, resulting in the evolution into exceptional and sustainable results.

This is where it all starts and where you can begin to create the right Cadence for you and your business.