Lesson 1, Topic 1
In Progress

Creating Curiosity (Headline Scripts)

Chris Batten February 22, 2023

I would argue that the headline is probably the most important part of your funnel script. Think about it; you use a headline in all of your marketing and sales communications. Your prospects, customers, clients, and connections will make the decision to read, listen and or watch what you have to present based on the headline. If the headline creates curiosity, they will stop and read, watch and or listen to your script.